And more particularly I am going to talk about profitable niches for a newbie or semi-advanced marketer. So if you are not a “guru” marketer that makes millions in the most profitable markets in the world, then this blog post is for you..

Ok. So if you want to make money online you can become an affiliate and make affiliate commissions or sell your own product. If so then you have to find profitable niche markets that you can market to. Targeting in the wrong niche will not make you money!

But WHAT exactly is a profitable niche?!

Is it only a niche with lots of interested people?
Is it only a niche with lots of buyers?
Is it only just an untapped niche that none other marketers are selling at?

Well to my eyes from all the years I’ve been marketing online I discovered that a profitable niche is where..

1. A group of people that has a common PROBLEM.
2. There is a SOLUTION to their problem.
3. People are SPENDING MONEY to get their problems solved.
4. You can REACH all these people.
5. People BUY your solution (the one you recommended or the one you created).

I will explain everything below.

So let me ask you a question. Do you know WHY people buy stuff? To solve a problem. This can be a BIG or a small problem. People are paying for something (product or service) because it’s going to solve a problem. That’s why you are opening your wallet every day to buy food, furniture, software, property, car insurance, stocks and even INFORMATION (eg. internet marketing products). To get your problems solved.

Now the niches that have the biggest and most serious problems (eg. health problems, money problems, family problems) have the most buyers. Why? Simply because in those niches, people are DESPERATE to get their problems solved (in most cases anyway). This is where people are spending money for a solution.

So this is where we as internet marketers/affiliates come in. To offer a solution either by selling our product or by simply selling someone else’s product as an affiliate.

Now the next part (which I believe this is where most marketers/affiliates fail) is to reach all these people (that have a problem and have the money) and convert them into buyers. One reason is competition. This is where most of you (and even me) most of the times fail and we then simply chose an easier niche to target which in reality it’s NOT profitable!

But Andreas isn’t competition bad?! Because I will have to spend money or time? Actually competition is good because it shows you that there is money spending in that niche. You definitely DONT want to lose your time and money in a wrong niche.

Of course that’s a VERY large subject and can’t be covered completely in a single blog post or even in a 100 pages ebook. Hundreds and hundreds of traffic products (information that gives a specific solution) are available in the market today. So I just wanted to mention that there are only two types of traffic. Paid and Free. Which one is the best? Of course it depends from the source of the traffic (Facebook, Google Adwords, Search engines, banners advertising etc). But in order to be a profitable for you (hence a profitable niche for you) it depends on how much “investment” it requires you to have.  How much does it cost (money and time) you marketing in that niche?

If your expenses (I will call it an investment) are lower than your earnings then the niche is profitable for you!

Of course in order to make a profit you have to convert the traffic (the desperate people with problems and spend money to solve them). Give them value! A good solution and even more value (by giving a bonus) and that niche will be profitable for you!

It can be a tiny sub-niche and you earning might be just $50 per month. It doesn’t matter! All that really matters is if you can make a profit from that specific sub-niche.

So basically a profitable niche is all above EVEN if there are not millions of buyers. The secret is finding lots of profitable sub-niches and then leverage on those profitable niches with some smart marketing.

More on this in a later blog post.

If you want me to write a blog post on how to leverage your profits simply let me know!  Remember I am here to help you. If you have a question leave a comment below before you leave my blog!

If you are shy (I was too so I know how you feel) or don’t want others to see your question you can contact me privately.

To Your Profitable Success!

Andreas

As I am always seeking for new ways to make money online I visited the salesletter page and after a couple of minutes I bought it.

To be honest, I was VERY excited!! I didn’t had a clue what this new system was, since all they tell you is what it is NOT all about etc. Its about getting so much traffic that can NOT be achieved using Google™, Yahoo™, MSN™, FaceBook™, Google Adwords™, SEO, Twitter™, Adswaps  Joint Ventures and many more COMBINED!?

BUT hey I wanted to find out what it was so I finally decided to buy it.

I was excited until.. 10 minutes later..

10 minutes later from being excited I got VERY DISAPPOINTED.

Not because of the unknown source of traffic but because of the whole marketing these guys are doing in this product promotion.

When you click on the buy button you are then directed to one time offers. Nothing bad with one time offers, however 5 one time offers is a lot and can make someone angry and really upset.

I was about to cancel my purchase JUST because of the amount of the upsells and downsells! I don’t know how many newbies will have the patience to read all these one time offers.

And EVEN if you have the patience you will get disappointed.

All one time offers are pretty much telling you that the “Auto Mass Traffic” software s*cks unless you buy the other products (scripts/training/seminars/webinar stuff). And of course these have either a heavy monthly fee or just a heavy cost.

So there is NO software involved?

Well the only software I could find (actually its a script) were 2 scripts that can be run though your browser. Ok it doesn’t matter if the software can be used by installing it on your computer or just by using it online but it matter when you pay money to get a worthless (almost worthless) tool. Because the first script it’s a very basic looking keyword/URL lookup tool that basically gives you a list of URLs from search engines based on keywords you type in.

So if you type in the keyword phrase “weight loss” it will find out the top rated sites for this specific keyword phrase. WHAT?! 

Why not just going to Google directly and find them for free?!

Ok the good thing is that the second “script” has some value.

It shows you the “Buyer Probability” of a keyword phrase. If you want to get visitors and profit from that traffic then you SHOULD target the “buyer keywords”, because that traffic worth MUCH more than any other traffic even if it’s the 1/10 traffic.

There are so many professional keyword tools and cheap services out there that can give you detailed information. You can even find FREE services such as the Google Adwords Keywords Tool and the MSN Detecting Online Commercial Intention

So why spend $37 for an “almost not that bad” keyword tool?

With your $37 investment they finally reveal you that this automatic software is mainly a basic guide on CPV (Cost Per View) advertising. The guide is not that bad for a newbie marketer. It includes many screenshots and instructions.

But it is incomplete guide and includes many “forgotten” links. They tell you to “click here” but you cant because … there is NO LINK inside the guide!

They promise you..

A new traffic software that makes money on autopilot and they show you a basic keyword tool which is just a tiny part of the whole system..

They promise you..

“NO crushing advertising costs”

and EVEN 867,9811 FREE visitors!!!

and you find out that you have to pay for that traffic. Ok it might be a cheap traffic source but is definitely NOT a free traffic! The DirectCPV company (Contextual Cost Per View Ad Network”) offers a free $25 Voucher HOWEVER you will need to deposit at least $100 to get started…

Hm.. I wonder why they are calling it free visitors?!

They promise you “3 easy steps”

1. Configure this system

2. Activate the software

3. Copy, Paste & Profit

In other words they tell you ALL you have to do is install this thing and then push the magic button and the just collect the cheques…

Hm.. could it be THAT easy? Well not exactly!

Don’t get me wrong, I have no problem paying for traffic, paying for powerful software paying for quality information (I am doing this all the time). I have no problem of the hype that all good salesletter have but WHY all this hype?!

Why is the owner misleading the potential customers?

A happy customer is the key to success, not unhappy (or almost unhappy).

CPV advertising is a traffic source where you can really get cheap traffic. However I would not recommend you to get “Auto Mass Traffic”.

Thank you. As always you can share your opinion if you want to.

Take care,

Andreas

If you want to make money online you will NEED to have a website with traffic. With the proper Search Engine Optimization you can get THOUSANDS of traffic to your website for free. Two important factors you have to know if you want to beat the search engine competition is by using off-page and the on-page marketing.

Before doing off-page and on-page marketing you will need to find out if there is demand for a keyword phrase. It is important to know the volume of a keyword phrase if you want to succeed. You want to know if people are actually searching for your term ex. internet marketing blog and how many times. By using a keyword tool such as Wordtracker, Google Adwords Keyword Tool it is easy to find out.  As you can see there are at least 8,100 searches for internet marketing blog. And a high advertiser competition so people who search for internet marketing blog are also spending money.

Don’t make this mistake!

One major mistake that many internet marketers do is looking on the search volume only. I was doing that mistake for 2 years! All I was looking was how many thousands a keyword phrase gets and trying to target the keywords with the highest volume.

That’s why I struggled to get ranked my website in Google! I was targeting very competitive keyword phrases that are almost impossible to rank well for them. Believe me keyword phrases with only 500-1,000 searches CAN make you money and the phrases with 30,000 may NOT make you any money!

Ok after finding a couple of good keyword phrases and know that there is a demand; it is time to research the competition.

Off-Page Marketing

You will need to have backlinks to your website with the suitable anchor text. Anchor text is the text used in the link back to a website. For example the following link ->>Internet Marketing Blog<<–, the anchor text is “Internet Marketing Blog “. I am voting the page AndreasSpyrou.com for this specific keyword phrase.

But how do you evaluate the competition in Google for a specific keyword phrase?  By using the allinanchor command in Google.

Allinanchor is a Google search command that searches for internet pages that contain inbound links with a specific keyword in their anchor text. That way you will know how many incoming links your website will need to rank for a specific keyword phrase. (Of course keep in mind that there are several other factors that determinate the ranking of a page but the incoming links with the exact anchor text is very important for a good ranking).

As you can see there are 242,000 anchor texts with the keyword phrase Internet Marketing Blog. 242,000 pages have an incoming link with the text “Internet Marketing Blog”. That’s VERY competitive. Unless LOTS of website owners links on my blog by using this keyword phrase I will never get a good ranking for this search term..!

Ok by using this command you can easily find out what keyword phrases to target. But there is a problem. Since hundreds of marketers use this command it disables it after a couple of allinanchor searches. I am getting the following message every 5-10 searches.

This reduces my off-page marketing!

On-Page Marketing

If I want to get ranked for the keyword term “internet marketing blog” I will have to include these keywords in my blog. I will need to create content and include that keyword phrase. I have to write blog posts and have that keyword in the article several times.

So when you type “internet marketing blog” it will show you how many websites Google has indexed that has exactly that keyword phrase anywhere in a webpage. That’s On-Page. On-Page marketing will show you how many webpages have a specific keyword phrase.

But even then when I found about the allinanchor command, when Google fist introduced it, I started researching the competition in Google by doing all the work manually. I was scanning thousands of different keyword phrases to see how competitive they are. Sure I found some lucrative niches and keywords phrases however it took me months of hard work.

But everything changed when I’ve discovered PushButtonKeywords!

By using PushButtonKeywords I was able to determine the on-page and off-page

keywords and compare them very quickly!  It eliminates hours of work and finds me untapped keywords in a matter of minutes!

• You can discover keyword phrases that are virtually undiscovered and untapped in Google, Yahoo and Bing!
• You can know exactly how much (or more importantly, how little) competition you will have for every keyword phrase imaginable!
• Save you hours upon hours of monotonous work by completing the research for you!

I can’t stress enough of how powerful this tool is. Just click here to view a video that Shannon Lueck created for you and download PushButtonKeywords now.

Thanks for reading! Comments are always welcomed.

The last 3 days were one of the “hardest days” of my internet marketing business.  Why? Because…

I was writing the sales letter for my new product!

Yikes! Yes I know. Writing a sales letter is easier said than done. A sales letter is very important so important that it determines the failure or success of a product.

There are thousands of excellent products in Clickbank, Paydotcom in any niche that you can think of, but most of them hardly make enough sales. Your can have an outstanding product on a topic with huge demand, a very logical price, thousands of affiliate promoting it, but with a bad written sales letter you cant go far!

Writing a sales letter can be a very daunting task but here are some of the most important elements. Here are the basics but also VERY CRITICAL elements that every sales letter must include.

• Preheadline

The preheadline is used to grab your visitor’s attention and direct him to the main headline. It should not take up more than 2 or 3 lines.

• Main Headline

A headline is one of the most important elements in a salesletter. Your headline job is to grab your visitor’s attention in just a few seconds. If it doesn’t then your visitor will not read the page and lose lots of sales. It’s very crucial since it can be the success or failure of your product.

The most important components of a headline are to target the reader. You have to promise him a credible benefit. The biggest lesson I have personally learned about copywriting is that the BENEFIT is the single most important aspect of a headline.

Also include one or more items of

1. Self-Interest,

2. News,

3. Curiosity or

4. Examples of the ‘quick and easy way’

Identify the right people and then try to hit them with a benefit and also induce their curiosity and belief that it is in their own personal interest to find out more.

Some powerful headlines are that start or include the following:

“How To”, “Learn How To”, “Learn What”, “Discover”, “Uncover”, “Secrets Revealed”, “Exposed”, “Insider Tips”, “Exclusive” and THOUSAND of more examples.

How do you know if your headline is ideal? You don’t really know until you test it.

• Subheadline

It’s the first attempt to amplify the benefits or competitive positioning of your offer.

• Tell A Story

Telling a story is a perfect way to entice your readers to stay on your page more. The more a visitor stays in a website, the more possibilities there are to buy your product(s). Try telling a story that builds a picture up in your reader minds and evokes curiosity about its outcome.

Some great examples are to tell..

1. How you got started in the business and why readers should listen to you.
2. You can also tell the story of their problem, how frustrating it is and then slowly uncovers the solution. The ideal solution can be your information product.
3. Tell the story of how you helped someone get from “desperation” to “total satisfaction and improved quality of life.

Try to be as more specific as you can whichever example you use.

• Guarantee

Nobody actually likes buying something and having the risk. As a seller you have to reverse it. You must take the risk in this transaction. Give them your 100% money-back guarantee and for the longest period possible.

• Testimonials

Include testimonials from people that have successfully used your product. You need to have testimonials to boost credibility, express value and results, prove relevance to your target market, and validate expenditure.

• Bonuses

Offering bonuses will increase the value of your product. However not all bonuses are equal and have value. Always try to offer free bonus products that are supremely valuable, excellently targeted and totally relevant to your audience. For example if you are selling an ebook on how to do Pay Per Click advertising offering free bonuses such as website landing templates, Free $100 Google Adwords Credits will definitely increase the value of your offer and for your customers.

• How To Order

Then you tell to your potential customer how to place their order. Make it as simple as possible and don’t confuse him! Let your reader know that he can send his payment safely, for example through PayPal, Clickbank and that there is nothing to worry about. You can also include a snapshot for example of the Clickbank form. Several marketers verify that it increased their conversion rate.

• PS

Studies have shown that the two most-read items of a sales letter are the main headline and the PS.  Many marketers quickly write a PS in sake of just including a PS. Dont do this! Take your time.

Here is what you have to include in a PS. You have to restate your offer, discuss the major benefits again very briefly and remind them that they have to take action now.  Try to restate the scarcity factors and what pain they will continue to feel if they don’t buy today. Also restate your guarantee but also anything else that would matter in closing the sale.

Implementing these elements is not enough. You have also to consider the design of your sales letter. Try using different fonts, different tables and background colors. You need to find the correct combination that will speak to your potential buyer.

Well creating the perfect sales letter requires lot of experience and knowledge that is impossible to include in a blog post.

As always your comments are always welcomed.

Take care!